SO Web Designs offers professional SEO services to businesses across the South East of England. Based in Aldershot, we’ve been helping local companies rank higher on Google and win more customers online since 2009.
Whether you’re a sole trader in Fleet, a professional services firm in Guildford, or a growing business in Bracknell, we build tailored SEO strategies around your goals, not generic packages.
We currently provide dedicated local SEO services to businesses in the following areas.
Click your location to find out more about how we can help you rank higher in your area.
Every location has a different competitive landscape. The keywords that matter for a plumber in Farnborough aren’t the same as the ones that matter for a solicitor in Guildford. We don’t run the same playbook for every client, we research your specific area, identify the searches your customers are actually making, and build a strategy around the opportunities that will deliver the most value.
Because we’re based in Aldershot and have worked with businesses across Hampshire, Surrey, and Berkshire for over 15 years, we already understand the local market. We know which directories carry weight in this region, which local publications are worth targeting for links, and how competitive the map pack is in each town.
That local knowledge is what separates us from remote agencies running generic campaigns from a spreadsheet.
Our SEO packages start from £199/month for local SEO focused on your Google Business Profile, and from £599/month for our Growth package covering on-page optimisation, technical audits, link building, and rank tracking.
See our prices page for the full breakdown, or call 01276 501465 for a personalised quote.
Every campaign we run includes a core set of activities designed to improve your visibility across both organic search results and Google Maps:
Technical SEO Audit – We start by identifying anything on your website that’s holding your rankings back, from crawl errors and page speed issues to missing schema markup and thin content.
Keyword Research & Strategy – We identify the search terms your ideal customers are actually using in your area, and build a content and optimisation plan around them.
On-Page Optimisation – Meta titles, descriptions, headings, content structure and internal linking — all optimised to give Google a clear picture of what each page is about and who it’s for.
Google Business Profile Management – We optimise and maintain your GBP listing so you appear prominently in map pack results for searches in your area.
Local Citation Building – Consistent NAP (name, address, phone) data across key local directories builds trust signals and supports your local rankings.
Content Creation – We create location-relevant, search-optimised content that genuinely answers what your customers are searching for.
Link Building – Quality backlinks from relevant, authoritative sources strengthen your site’s credibility and help rankings stick.
Monthly Reporting – Clear, plain-English reports every month showing your rankings, traffic, and what we’ve been working on.
We’re not a faceless national agency. We’re a small, hands-on team based in Aldershot who genuinely care about the results we deliver for local businesses.
We’ve been working in this industry since 2009, and everything we do is guided by one simple goal: getting you more customers from Google.
We’re transparent about what we’re doing and why. We don’t lock you into long contracts, and we don’t hide behind jargon.
You’ll always know what we’re working on, what’s improving, and what’s next.
If you’re ready to start getting found online, give us a call on 01276 501465 or request a free SEO audit today.
Our Starter Local SEO package starts from £199 per month, and our Growth SEO package starts from £599 per month. Enterprise packages are priced on a custom basis. All packages run monthly with no long-term contracts. See our prices page for full details.
It depends on your starting point and how competitive your keywords are. Some clients see improvements within a few weeks, particularly with Google Business Profile optimisation. For broader organic rankings, meaningful movement typically takes three to six months of consistent work. We set realistic expectations from the start and report on progress every month.
A Google Business Profile can rank on its own, but having a properly optimised WordPress website behind it significantly strengthens your local SEO. If your current site isn’t helping, we can build or redesign one alongside your SEO work.
SEO generally improves your visibility in organic search results. Local SEO focuses specifically on getting you found in Google’s map pack and local results by people searching in your area. For most small businesses serving local customers, local SEO delivers the highest-value returns. We offer both, learn more on our SEO and local SEO pages.
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