The Brief
As a genuine figure in dance music history, DJ Alex P needed a site that carried real credibility with longtime fans while providing a proper e-commerce presence for merchandise and bookings.
The Solution
We combined WordPress with WooCommerce to support merchandise sales and digital downloads, alongside a booking enquiry system, with SEO tailored specifically to the dance music and Ibiza-scene audience.
The Result
A single platform doing three jobs: brand and history showcase, booking gateway, and online shop, rather than three disconnected tools.